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UNIBET

Unibet - Armchair Pundits

Integrated acquisition strategy with digital foundations, TV sponsorship and spot advertising.

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Acquire (football) customers cost effectively in a market with incredible advertiser demand, limited sports media supply and heritage high-street competitors.

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Reach football punters in non-football media. A three layered approach including ITV4 IPL sponsorship, television spot advertising in tennis, cricket and rugby in conjunction with the latest RTB digital acquisition.

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Constant downward CPA since launch and a strong base of football punters!