A Swede by birth, Malin spent a few years working in fashion across the globe and completing her Master’s degree before starting her career in media. Malin joined Goodstuff from Omnicom where she worked across a range of beauty and luxury clients including Crème de la Mer and Michael Kors fragrance in 2017. At Goodstuff, she has brought fresh ideas and new thinking to clients such as Samaritans and OVO. As a strategist, she is passionate about delivering tangible communication strategies that translate into connected and smart media solutions.